Women at Work: copywriter and author

Women at Work: copywriter and author

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This week we have an experienced mum with three kids at school. She currently works from home and has done a few different jobs throughout her career before sticking at, what sounds like, her passion.

Name: Nicola Young

Current profession: copywriter and author

Town or county you live in: Sevenoaks

How did you get into copywriting?
I’ve been writing copy since I started my first job following university. I worked for the Food Standards Agency and wrote articles for trade magazines, text for leaflets, speeches and q&a’s for parliamentary question time, and answered enquiry emails. Every job I had after that always saw me gravitating towards anything involving the written word, so moving into copywriting was a natural step for me.

Briefly describe a typical day at work…
I work from home so there is no typical day for me. I have an office in the garden, so once the kids have gone to school and I’ve walked the dog, I’ll make myself a strong coffee and take myself down there for a few hours. What I do depends on what I’m working on, but generally, I do a lot of business blog articles, product copy and website pages. If I get time, I’ll do some editing, writing or planning for my fiction work.

What is the best part of your job?
I like the flexibility of what I do. I can go from meeting mode, to mum mode within five minutes and back again. That’s not for everyone, but it works for me.

And the worst?
Some of the things I have to write about aren’t of any interest to me, but it’s the nature of the job. I also find that some people aren’t prepared to pay very much and don’t appreciate how much research you have to do before you even begin to write the words.

How many children do you have?
I have three children – 13, 10 and eight.

How old was your child when you went back to work?
I first worked part time when my eldest daughter was just a few months old. I trained as an exercise-to-music instructor when I was pregnant! And ran a few classes in a local hall.

How did you find going back to work after having a baby?
It was hard because she didn’t particularly like being left with anyone else, but at the same time, I enjoyed those few hours of free time.

Did you go back to the same job? Or consider a career change?
This was a complete move away from the market research job I had pre-children. I didn’t start freelance copywriting until I’d had my third child.

Who provides childcare for you?
I don’t need childcare because they are all at school now.

Would you say your attitude to work has changed since having a baby?
My children are my priority and the older they get, the more they need me around for support. I would always make sure I work around them.

What advice would you give to mums on maternity leave?
If you think you might like to continue with your current career, I would advise you to keep your toe in the water. The longer you are away, the more difficult it is to get back into work mode. On the other side of things, don’t be afraid to reinvent yourself, if that’s what you think you might like to do. Having time off is the ideal opportunity to think about where you see your future career going.

Nicola Young is a freelance copywriter at Nicola Young Copywriter.

She writes children’s fiction under the name Nikki Young and runs a food and health blog atΒ www.afreefromlife.com

 

 

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